Ever wondered why Dubai chocolate gifts are so sought-after—and how much a box really costs? Are exotic flavors like Durian and Jujube Yaja worth the hype and the price? Let’s explore the rich, delicious world of Dubai’s most iconic chocolates and decode the true value behind their elegant packaging.
Dubai Chocolate FIX price
Dubai has long been a premium hub for luxurious treats, and Dubai Chocolate FIX products are a prime example. Known for their blend of rich cocoa, exotic ingredients, and ornate presentation, these chocolates have gained international appeal—not just for taste, but for gifting and collecting.
As of 2025, the average price of a Dubai Chocolate FIX box hovers around 25 to 30 AED (approximately 6.8 to 8.2 USD) depending on the size, vendor, and flavor. In supermarkets like Carrefour or Lulu Hypermarket, promotions might push the price slightly lower during holiday seasons, while luxury outlets in malls can mark them up for the upscale packaging and tourist demand.
Here’s a quick breakdown of FIX chocolate price ranges:
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Small gift packs (6–10 pcs) 15–20 AED
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Medium assortments (12–20 pcs) 25–30 AED
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Premium gift boxes (30+ pcs, decorative tins) 40–60 AED
What’s impressive is how FIX has tailored these boxes to appeal to different markets. The Arabic calligraphy on the boxes, elegant gold designs, and unique ingredients offer a truly regional identity.
Real-life insight When I visited Dubai Mall’s chocolate boutique last December, I bought a FIX gift box for 26.25 AED. The cashier explained how tourists often buy these in bulk as easy-to-carry souvenirs. I found the price fair, especially given the aesthetic value and flavor variety.
Another example A friend from Korea bought ten boxes at Dubai Duty Free—thanks to a promotion at 22 AED per box—saving nearly 80 AED overall, and said it was the perfect “omiyage” for colleagues.
Want to explore current deals on Dubai chocolate gift boxes?
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👉”Dubai Chocolate FIX price search”👈
Durian Chocolate
Durian—often dubbed the “king of fruits”—is a polarizing ingredient. But in Dubai, it finds a unique home inside silky chocolate shells. The Durian Chocolate options in Dubai are not for the faint of heart. They’re bold, creamy, slightly sulfuric, and surprisingly sweet. It’s the ultimate blend of East Asian fruit and Middle Eastern presentation.
These chocolates are usually found in specialty stores like:
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Bateel (luxury dry fruit/chocolate shops)
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Al Nassma (camel milk chocolate brands offering rare flavors)
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International kiosks at Dubai International Airport
Prices for Durian chocolates:
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Single bar 8–12 AED
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Mini box (5–8 pcs) 18–22 AED
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Gift set (12+ pcs) 30–45 AED
Personal experience I received a durian chocolate set as a birthday gift from a Singaporean colleague while living in Dubai. It was an unexpected taste—nutty and custard-like—but after two bites, I was hooked. The trick is to keep them slightly chilled before eating.
Case study A small shop in Deira, targeting Asian tourists, launched a “Durian Lovers Pack” in late 2024. Priced at 19.5 AED, it sold out in under a week. Their social media campaign used humor and testimonials (“stinky but addicting!”) to attract brave tasters.
If you’re curious to try this unique fusion of flavors…
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Dubai Jujube Yaja Chocolate
The newest rising star in the Dubai chocolate scene is the Jujube Yaja Chocolate. Blending jujube (red date) with hints of herbal yaja—a traditional Middle Eastern root with aromatic qualities—this chocolate flavor appeals especially to health-conscious buyers.
While not as widely available as FIX or Durian options, Jujube Yaja chocolates are gaining popularity in organic and specialty shops. They are also commonly offered during Ramadan and Eid seasons, where gifting culturally inspired sweets is common.
Average pricing
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Slim bar with jujube filling 10 AED
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10-piece box 28 AED
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Festival pack (20+ pcs, gift-wrapped) 38–50 AED
Behind the scenes When I interviewed a staff member at Organic Foods & Café in Dubai Hills, they told me their limited batch of Jujube Yaja chocolates sold out in three days during the 2024 Eid celebration. Customers liked the slightly tart and earthy notes—“less sweet, more complex,” as one shopper described.
Example 2 A startup in Al Quoz launched a sustainable chocolate line using local herbs. Their Jujube Yaja collection won a bronze at the Dubai Food Excellence Awards. The price was slightly steep at 42 AED per box but justified by eco-packaging and herbal certifications.
This fusion of traditional and modern chocolate design is here to stay.
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👉”Find Jujube Yaja Chocolates”👈
In conclusion, Dubai’s chocolate scene is far more diverse and sophisticated than most expect. Whether it’s the widely available Dubai Chocolate FIX, the adventurous Durian Chocolate, or the culturally rich Dubai Jujube Yaja Chocolate, each option offers a window into a world where flavor meets identity. As Jean Anthelme Brillat-Savarin once said, “Tell me what you eat, and I will tell you what you are.” The chocolates of Dubai truly tell a story—of innovation, tradition, and global taste.
Ready to discover your favorite Dubai chocolate today?
